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Services Privacy Policy

How we process data for our SMS, USSD, WhatsApp and other services.

This page provides information regarding data processing of the mobile services we provide. Examples of this may include: SMS, USSD or WhatsApp services.


Apex provides mobile services to companies. Anytime you interact with these services we may store your data. This typically includes:

Data that is automatically collected when you interact with one of our services:

  • Mobile phone number
    In most cases this is automatically provided to us by the mobile network or communication platform (e.g. WhatsApp/Facebook) that facilitated the connection between you and the service
  • Date and time of each interaction you had with the service
    We automatically log the date and time of each message you send.

Data that is stored only when you intentionally send it to us may include

  • Text messages
  • Images
  • Videos
  • Audio

Data subprocessors

Our communication and application services rely on the integration with operational data subprocessors. For example mobile network operators, cloud service providers, and communication platforms like WhatsApp.

We do not sell or share personal data with any organisation beyond where it is necessary for our services to operate and communicate with end users.

A list of our data subprocessors can be requested by sending an email to

Data Requests

You may contact to make any of the following requests regarding your data. Proof of identification may be required.

  • Request a copy of data stored about you
  • Request your data to be deleted
  • Request your data to stop being processed

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